Daily Soaps and Fad Culture
Recent Page 3 news: “Girls overcrowded Neeta Lulla’s
Designer Outlet to buy Drashti Dhami’s Lehenga in Madhubala.”
With a cable connection and a television set, daily soaps
are not just entertaining us, but also creating indelible imprints on our mind
in terms of customs, traditions and clothing. In the current times, fashion is ruled
by Balika Vadhu’s Anandi’s traditional Rajasthani Chaniya Choli.
Daily soaps have become an integral part of life of several
women, the affect of it on the society is immense. With such a huge approach to
the common mass, one cannot deny the affect of daily soaps on the fashion sense
of the society.
The culture created by “Sarees worn by Tulsi” when Kyunki Saas Bhi Kabhi Bahu Thi was
dominating small screen is unforgettable
Similarly the trend of “Drapes worn by Parvati” in Kahani Ghar Ghar Ki was inspiring every
Indian Mother and Daughter.
In an identical
manner, “Kashish Suits” featured in Kahin
To Hoga took off explosively and set a vogue amongst Girls especially
teenagers who considered her a style icon. These fads are promoted by the media
increased the obsession of people to pursue it; thus flourishing the business
of clothing.
Uttaran – Rashmi
Desai Sarees Collection is also being promoted.
One of the most famous currently telecasting daily soap Yeh Rishta Kya Kehlata Hai is also
creating the same buzz in the market. The leading Character of the serial
Akshara’s suit collecting is getting famous.
Fashion Fact: Multi color dresses were rare before soaps but
the fan following of Hindi soaps willingly accepted and created a new craze.
Current Stats show that the clothing in trend at small and big events is Multicoloured
Anarkali Suits especially the one’s endorsed by Daily Soaps.
Loud Jewellery – Loud jewellery are back in trend, thanks to
the affect of daily soap on the Indian fashion. Elaborate jewellery with
intricate work and stone setting is what everyone has to offer.
Daily soaps are ruling the Indian fashion sense and fashion
industry. It is not only affecting Indians in India but also Indians abroad and
also the western crowd. In fact Indian jewelry and bright clothing has gained
immense popularity worldwide as well.
